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Introducing Pete’s Club
70 Years of Original Penguin

10th July 2025

Where Community, Culture and Sport come together.

To mark its 70th year, classic American sports lifestyle brand Original Penguin proudly introduces Pete’s Club – a curated selection of products that honour the brand's sporting heritage and timeless style.

Part capsule, part cultural club, Pete’s Club is a curated selection of apparel that blends classic Americana with elevated athleticwear, drawing from Original Penguin’s Lifestyle and Icons collections, alongside performance gear designed for golf, tennis, and padel. It’s a tribute to the brand’s sporting heritage, designed to seamlessly move between on and off-course and court moments.

Carl Davies, CEO at Perry Ellis Europe says: “Pete’s Club is our homage to 70 years of sport, style and individuality. It reinterprets our heritage with fresh energy – for a generation who value community, culture and play just as much as they do what they wear. Whether it’s a post-match pint, hanging out courtside or Sunday Tee Time, Pete’s Club is for anyone who’s in it for the good times”.

Honouring its storied legacy while stepping confidently into the future, the Pete’s Club collection features a selection of classic and refreshed pieces - from the iconic Earl Polo, which continues to embody timeless sophistication, to modern interpretations of much-loved styles in knitted and soft touch cotton.

Later this year, Original Penguin will bring Pete’s Club to life through a series of community activities from product to pop-ups and events to exclusive drops and collaborations. Pete’s Club is designed to bring people together through good times and social sports such as golf, tennis, and padel, and where community and culture meet.

The Pete’s Club product selection will be available to shop from August on www.originalpenguin.co.uk

Discover more: www.instagram.com/originalpenguineu/

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